Co-founder
Up Strategy Lab
MuchSkills

Noel Braganza

My articles

How to make a successful Digital transformation

How to create a successful digital transformation

The struggle is real. The sooner organisations realise that the process of digitisation has more to do with people than technology the sooner the transformation can take place.

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How to run projects right?

How to run projects right?

Digital projects are covered in a fog of buzzwords and new working methodologies. How do you get everyone on the same page?

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Digital transformation is more about people than technology

Digital transformation is more about people than technology

Never forget that people are key to your digital transformation project.

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Hardskills

Figma

Figma Logo

One of my favourite tools out there. I love working collaboratively and creating design systems for digital products for complex b2b software.

Webflow

Webflow Logo

My favourite no-code tool when it comes to deploying all the designs I make on Figma. Sometimes I design directly in Webflow itself when the structure is defined in Figma.

After Effects

After Effects Logo

I use this one on occasion when I want to illustrate interactions or even animations for interfaces. This one is more time consuming, so I tend to avoid it, but I can work with it whenever needed.

Notion

Notion Logo

My favourite tool to manage and plan projects, team data, tasks and everything else to do with running projects.

Miro

Miro Logo

I often use it for conducting virtual meetups and workshops. I've also designed my own boards. to facilitate different discussions.

Core SKills

Project Scoping

Project Scoping

I plan and scope projects and budgets based on the understanding, feasibility and requirements I identify for projects.

I advise and suggest different methodologies and business cases to ensure an effective collaboration between all stakeholders.

User Experience

User Experience

I moderate and conduct workshops and other such sessions to ensure an effective design lead product development process that enables and encourages all stakeholders to participate.

This results user centric low and hi-fidelity wireframes and user journeys

GUI/ Interaction Patterns

GUI/ Interaction Patterns

I push the boundaries of Graphical User Interface after understanding the vision, goals and objectives of stakeholders. I believe in abstracting design, until only the very necessary is left.

Less is more

Prototyping

Prototyping

Testing and validating my hypothesis either through lo- fidelity prototypes using different techniques is of prime importance before jumping into any production work.

Try and test as soon as you can

Product & System Development

Product & System Development

Simple or complex, I like to think of the complete logic and functionality of a digital product or service to ensure feasibility, effect with a focus on usability and research.

All problems are work exploring if you’re curious enough to find a solution

My timeline

Noel Braganza Career Timeline

Y&R, DDB, Saatchi

Creative Partner
Mumbai, India

Domus Academy

MA Interaction Design
Milan, Italy

MIT Design Lab

Interaction Designer
Cambridge, USA

The Techno Creatives

Design Director,
Gothenburg, Sweden

Up Strategy Lab & MuchSkills

Co-founder - Head of Product & Design
Gothenburg, Sweden

Work process

01

Problems & Challenges

My design process begins with research, discussions and workshops. I identify problems and challenges and find a way to involve various stakeholders at an early stage and keep them engaged over the entire duration of the project.

02

UX/UI & Prototyping

I define concepts and scenarios and map out the user experience, at the same time quickly designing & prototyping to test validity of ideas and concepts

03

Testing & Delivery

I ensure a quality delivery of the final proof of concept, product or research document and subsequently plan for the next phase/project with stakeholders and team members alike.

Red dot award winner
Down arrow

Scope + Role

Project Scope & Idea
Research, UX & Wireframe
Prototyping
Interaction Design
Design System
Brand Style
Logo, type & Illustrations
Interaction patterns

01

MuchSkills

Web app

MuchSkills helps you look into your skills and your team’s in a new way, for a more productive, engaged and happier work life.

Check out MuchSkills
MuchSkills Profile view

Team overview

MuchSkills

MuchSkills Team Overview Page

Org view

MuchSkills

MuchSkills Org Chart
Red dot award winner
Down arrow

Scope + Role

Branding, logo and type
Website Redesign
Design System
Digital Product Redesign
Research, UX & Wireframe
Prototyping
Interaction Design

02

Cogoport

Web app

An end to end shipping logistics marketplace app with a focus on helping shippers find the best container rates online.

Check out Cogoport
Cogoport product interface and search

Logistics

Web app

Cogoport product interface - search result
Red dot award winner
Down arrow

Scope + Role

Project Scope
Hypothesis development
Interaction Design & Wireframing
Journey Mapping
User Interface

03

Tesla Model 3 Concept

In-car HMI

An experiment that explored how drivers could engage Adaptive Cruise Control without steering controls and just a single touch display. Used by AiraPower in their in-car product concept

Check out AiraPower
Tesla 3 Interface UI/UX concept

HMI

Touch Display

Tesla 3 Interface UI/UX concept
Red dot award winner
Down arrow

Scope + Role

Project Scope
UX Research
Concept development & Business case
Interaction Design & Wireframing
User Interface

04

Telematics

Mobile app

Telematics app with a social focus on the community of snowmobile riders and adventure seekers

Telematics app for a snowmobile
Red dot award winner
Down arrow

Scope + Role

Product Development
Use cases & Hypothesis
UX & Wireframe
System logic and functions
Prototyping
White-label GUI

05

Telenor Connexion Iot Dashboard

Web app

A complex IoT platform for Telenor Connexion design system with infinite nesting opportunities and connections logic.

Telenor Connexion Interface and User Experience
Red dot award winner
Down arrow

Scope + Role

Project Scope
Trend Report
UX Research analysis
UX Report
Concept development & Business case Interaction Design & Wireframing Journey Mapping
User Interface
Prototyping

Production handover

06

Telematics

Mobile app

Telematics application for electric cars in combination with an in-car HMI experience focussing on services and telematics functions

Automotive Telematics app UI/UX
Red dot award winner
Down arrow

Scope + Role

Project Scope and Idea
Research, UX & Wireframe
Prototyping
Interaction Design
Design System
Brand Style
Logo and type
‍Product Idea
Hackathon

07

My Symptoms App

Web app

A hackathon project that was designed and developed during the start of the Covid-19 pandemic. The app allowed users to be able to simply keep a track of their Covid symptoms.

Check out My Symptoms
My Symptoms tracking app design